An entrepreneur in India insists he meant no offense by calling his clothing store Hitler, saying it was inspired by a nickname for his business partner’s grandfather, apparently because of the older man’s strict nature.
The excuse would carry a bit more weight if the branding for the store in Vastrapur, Gujarat, didn’t also have a swastika dotting the ‘i’ in its name. Listen to the EXCLUSIVE interview with store owner Rajesh Shah with Roz & Devo where Devo tries to talk Gujurati after the jump.
2 Comments User Comments
Add a commentPrat
August 30, 2012
3:16 pm
Your Gujarati was amazing! You spoke it very well. I am surprise you can speak it so well. Hats off to you man.
Paresh
August 30, 2012
4:14 pm
I think the previous commentator was being a bit sarcastic.
I believe that many people in the world are not educated in the atrocities perpetrated by the Nazis and therefore do not know the significance of the name ‘Hitler’ and the Swastika.
Also it is quite likely what the shopkeeper is saying about naming the shop after a close relative. I too had a friend, in my younger days, called ‘Hitesh’ whom we nicknamed ‘Hitler’. Being 8 years old we did know the significance of the name then until much later when we learnt about WWII at school.
However, I think the story has been overshadowed.
Devo, seriously, that was really bad Gujarati man.
Paresh